Our work, your strategic impact.
Agility Lab collaborates with leaders to facilitate strategic governance that’s practical, decisive, and growth-enabling.
The work featured below highlights how organizations moved from uncertainty to shared clarity. These examples demonstrate just a few of the ways we’ve helped teams articulate shared definitions, align stakeholders, and translate decisions into frameworks that hold up as expectations and systems change.
Helping American Cancer Society Turn Privacy Compliance into Business Strategy
ACS's Digital Product team understood something most organizations miss: Privacy infrastructure investments don't exist separately from business performance. They directly affect marketing effectiveness, fundraising capacity, and signal loss. The team engaged Agility Lab as a strategic partner to build and manage a privacy roadmap, implement consent management, develop a pixel and tag audit infrastructure, and translate privacy risk into executive-ready recommendations, all in close partnership with ACS's in-house privacy counsel.
Turning Earthjustice's Privacy Practice into a Public Commitment
Earthjustice approached privacy from a place of genuine belief, not compliance obligation — and engaged Agility Lab to build the framework that could carry those beliefs forward. We conducted a gap analysis, facilitated staff interviews, reviewed the organization's privacy policy, and provided technical recommendations, culminating in an established infrastructure and public-facing Privacy Values Statement.
Protecting Center for Reproductive Right's Privacy and Fundraising Mandate
Protecting audience privacy is of utmost concern to organizations like Center for Reproductive Rights, who need to ensure that their audience’s behaviors aren’t being tracked to build profiles for governmental interference or nefarious use by any other actors. The team at the Center engaged Agility Lab Consulting to help align their stance and operational protocols to protect constituent privacy while also ensuring they could raise mission-critical funds and grow their impact.
OSUF's Movement to Consent-Based Marketing
As Oregon passed its Consumer Privacy Act in summer 2023, Oregon State University Foundation engaged Agility Lab Consulting to support their journey to comply with legislative mandate and, more broadly, to adapt to and respect growing consumer expectations for privacy nationwide.
What Our Clients Say
“Working with Elyse has been a delight. She is strategic, positive, and energetic. Her value goes far beyond the insights that she provides, as she also helps shift the culture. She has been invaluable to us as we seek to become more audience focused, working seamlessly across teams to drive change.”
- Jay Jump, Senior Vice President, Digital Products, American Cancer Society
"Working with Agility Lab and Elyse Wallnutt has been a game-changer for our organization's digital privacy. Their expertise and counsel have provided us with a robust privacy framework that allowed us to proactively address the current and future challenges and opportunities created by the emerging privacy landscape. Elyse's deep knowledge and approach have significantly enhanced our data protection measures, ensuring our clients' information remains secure and we honor their privacy and preferences. We highly recommend Agility Lab and Elyse for anyone seeking top-notch digital privacy services."
- Mark Koenig, Chief Innovation Officer, Oregon State University Foundation
"We are fortunate to have found Elyse and Agility Lab as the data privacy compliance work ahead of us was daunting. Elyse’s structured and thoughtful framework, infused with her expertise, did wonders to rally a large and diverse set of stakeholders. With her guidance, we were able to make key decisions while developing our own privacy framework to guide future discussions. Her monthly privacy updates are beyond insightful, collating key privacy law changes for every state and keeping us ahead of what’s to come. I highly recommend Elyse and Agility Lab for anything touching data privacy!"
- K. Brennan, AVP, Development Operations and Outreach, Earthjustice
"Elyse’s digital ads audit was a huge help to our team. Her recommendations were very specific and actionable, and she had clearly taken the time to learn about our brand and limitations, resulting in realistic suggestions that were grounded in our work. I especially appreciated that some recommendations were more technical, while others were bigger picture. She also went above and beyond by looking into customer privacy and discussing lead gen more broadly, which helped shape future conversations with leadership. We have already updated our privacy policy and have a solid framework for some FY24 ads we are planning to spin up!"
- Carson Bear, National Council of Architectural Registration Boards
STAY AGILE NEWSLETTER
Stay ahead of change.
Sign up for tips to help you feel in control and in command of your audience reach.
