Stay Agile Blog

Back in 2023, I wrote about the need to question whether we really need to install certain tracking. At the time, the focus was largely on understanding what you're collecting and protecting your audi...

There’s a pattern I see every time a new technology enters the mainstream.

The excitement is real. The efficiency gains look obvious. And the risks feel abstract — until they’re not.

The excitement ...

Google Analytics remains the most widely adopted analytics tool on the market. It’s free, deeply embedded across the web, and relatively easy to implement.

But “free” has never meant “low-risk.”

Whi...

As state-level privacy legislation evolves across the U.S., a clear pattern is emerging: lawmakers are not only expanding what qualifies as sensitive data, but also enforcing stricter standards around...

As nonprofits work to better understand and serve their communities, I'm often asked about how they should proceed in collecting sensitive demographic data, such as race, gender identity, ZIP code, or...

The business case for investing in data privacy -- and promoting what you're doing to invest in it -- is clear:

• 72% of people feel that almost all of what they do online is being tracked, and 81% o...

I'm often asked about preference management and consent management -- which are  two different things, despite the fact that they're often referenced as being one in the same. Navigating the definitio...

Most of us are familiar with the name Edward Snowden – he’s the whistleblower who leaked highly classified information from the National Security Agency (NSA) in 2013, when he was the agency’s employe...

Many of us are aware of the snafu that occurred in summer 2022, in which major organizations were unwittingly sharing sensitive user data with Meta and other third parties. 

If you're not familiar, a...

First things first: Explicit, informed consent is good for humans, in every context. This is important grounding. Yes means yes, and anything else means no. Adopt it, live it, embrace it.

Over time, ...

The March 2023 Congressional hearing dedicated to privacy signaled that the discussion of a federal U.S. data privacy bill will still be in-play this year. 

Despite the fact that data privacy is cons...

As I have more conversations with organizations who serve a constituent base located in the European Union -- and therefore already saw through the 2016 adoption of General Data Protection Regulation ...