Your approach to privacy isn't just a compliance obligation. It's a strategic business asset. When approached as product management rather than legal necessity, privacy work yields measurable gains ac...

Your fundraising team has a new partnership opportunity. Marketing wants to launch a new data enrichment service. IT is proposing a vendor consolidation. These are all revenue-driving or efficiency-ge...

At a recent privacy event, I heard privacy counsel who works with advertising practitioners share a piece of guidance that I found tremendously helpful in its simplicity:

Back in 2023, I wrote about the need to question whether we really need to install certain tracking. At the time, the focus was largely on understanding what you're collecting and protecting your audi...

There’s a pattern I see every time a new technology enters the mainstream.

The excitement is real. The efficiency gains look obvious. And the risks feel abstract — until they’re not.

The excitement ...

When privacy concerns surface, the instinct is often to look for a tool to resolve the challenge at-hand.

A consent banner.
A platform upgrade.
A new setting that promises to “solve” the issue.

Tool...

Questions I sometimes hear circulating in the nonprofit space go something like:

“We’re exempt in this state… so do we really need to worry about privacy expectations there?” or "If we see a federa

...

Google Analytics remains the most widely adopted analytics tool on the market. It’s free, deeply embedded across the web, and relatively easy to implement.

But “free” has never meant “low-risk.”

Whi...

Many organizations tell me they're investing in first-party data right now.

But when I look under the hood, what they're really doing is collecting more information without always stopping to ask whe...

As state-level privacy legislation evolves across the U.S., a clear pattern is emerging: lawmakers are not only expanding what qualifies as sensitive data, but also enforcing stricter standards around...