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I write about the need for transparency, efficiency, equity, and diversification - in contracts, in tech stack development, in content pipelines, in media placement, in investment and revenue streams, in team and channel development, in attribution methods, and more. Read all posts. >>

What Nonprofits Should Know About CIPA and Third-Party Tracking Risk analytics consent consent management operations May 10, 2026

Most nonprofit websites are carrying more tracking risk than anyone on staff realizes. That's not a criticism — it's just what happens when tags get added over years of campaigns, platforms, and staff...

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Elyse Wallnutt

I've spent the past 16 years crafting and leading cross-organizational strategies in pursuit of measurable growth at the intersection of revenue, advocacy, brand, and policy objectives.

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